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A current awareness resource for students & faculty members in Business & Economics

New content in Vividata: Canadian consumer data

Published January 22, 2020 by Mark Bodnar

Four jigsaw puzzle pieces with a Canadian flag in the centre. The words "Opinions," "Activities," "Demographics," and "Purchases" are on the puzzle pieces.Just a brief post to let you know that our Vividata database has been updated with Fall 2019 data from their Survey of the Canadian Consumer.

For those who haven't used Vividata yet: it's an invaluable source of information on Canadians’ opinions, demographics, and activities, as well as their product, service, and media purchases, with brand-level data in many cases.

<Read on for details about this powerful database!>

One year in: The business of (legal) cannabis

Published October 17, 2019 by Mark Bodnar

Time flies when you're having fun...

drawing of a cannabis leaf with dollar signs between each segmentIt was one year ago today that Canada legalized cannabis. Now that we are a year into this new world of legalized sale and consumption, we are seeing innovations such as edibles & low-cost, bulk buying, and there are reports of a boost to the economy of over $8 billion.

I thought I'd do a quick "anniversary" check today to see what new information resources might now be available on this hot topic... 

<Read on for lots of recent resources on this fast-changing topic!>

A fresh look at Frost & Sullivan: Emerging technology products, markets & strategies

Published October 9, 2019 by Mark Bodnar

logo of Frost & SullivanIt's been quite a while since I highlighted our Frost & Sullivan database. For those who are new to it, F&S is our main source for in-depth market research and strategy reports of emerging technologies.  

Tempting Titles...

To give you a sense of the type of content you'll find in F&S, consider these recent additions to the collection of over 50,000 reports, grouped by industry...

<Read on for examples of the great content in this valuable database!>

Here until December 2020: Data on listed firms in China

Published September 12, 2019 by Mark Bodnar

ILogo for CSMAR: Research Services'm very pleased to announce that SFU researchers have access until Dec. 2020 to a collection of detailed data on publicly traded firms in China.

This short-term subscription was funded with support from a Social Sciences and Humanities Research Council of Canada research grant held by Prof. Ray Zhang, but the resource is available to all SFU researchers. 

Each of the six datasets from  CSMAR (China Stock Market & Accounting Research) covers firms listed on China's Shanghai and Shenzhen Stock Exchanges. And they are... 

<Read on for the details!>

Indigenous business books & ebooks

Published September 8, 2019 by Mark Bodnar

A couple of our graduate business classes this term are exploring Indigenous business and economic development -- a theme that we expect will appear in more classes at all levels in the coming years.

We wrote a post recently about Business and BC's Indigenous Communities to explore some of the many resources available to help students who are working on such assignments.

Today we thought we'd add some additional resources, but this time with a focus on sources that go deeper into the topic and provide more comprehensive information than is typically available on web pages and in articles: ebooks and books! For instance...

Cover of book: Indigenous Aspirations and Rights  Cover of book: Working Effectively With Indigenous Peoples  Cover of book: Indigenous People and Economic Development

<Read on for many more books & ebooks on this important topic.>

Ingredients for successful taste tests: Supporting your primary market research

Published September 5, 2019 by Mark Bodnar

A couple of our classes are going to be doing some primary consumer/market research this term in which they design and conduct taste tests.  

It's rare that I get a chance to blog about our many resources aimed at supporting primary research, so I thought I'd use this topic as an opportunity to riff a bit about the cool stuff available.  Even if your primary research has nothing to do with taste tests, you might find the following resources and search techniques useful.

1. Let's start with one of the odder resources...

<Read on to learn about MSH, PsycTests, and much more!>

What do amusement parks, bread, and wireless telecom have in common?

Published September 4, 2019 by Mark Bodnar

logo for IBISWorld Industry Reports databaseI was just scanning the usage stats for our IBISWorld database -- a key source for overviews of industries in Canada, the USA, and China. 

During the month of August, likely the slowest period of the year for research and instruction here at SFU, our researchers downloaded almost 1100 IBISWorld reports.

If past patterns hold true, a further 10,000+ IBISWorld reports will be downloaded and used in SFU assignments this semester.

<Read on to find out how amusement parks, bread, and wireless fit into this story...>

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