On cheese and taste tests... (for BUS 345 researchers)
Published by Mark Bodnar
Our BUS 345 students are going to be doing some taste tests again this semester, and this time the focus is on cheese!
If you're in that class, see below for some initial thoughts on resources to help you understand the cheese market and consumers, especially in Canada. Also be sure to check out my earlier blog post -- On taste tests and primary research (redux) -- for a list of resources and search strategies that may help you as you design your taste test methodologies and evaluate... <more>