Actions vs words: New video on using news to research companiesPublished by Mark Bodnar
Another video! I've just published: Actions vs Words: Understanding a Company's Strategies Using News Sources.
As we pivot to remote instruction, I'm trying to make videos on some of the concepts, strategies, and resources that I would normally cover in my in-class presentations.
As you can probably figure out from the title, this one is about using news sources to gather information about what a company has been doing so that you can infer the company's strategy, rather than relying solely on the company's explicit statements or third-party analysis. That is, focusing on actions vs. words.
And it includes a brief demonstration of one of our main news article databases here at SFU: Factiva.
My last few videos were created using Doodly software. For this one I combined a Powerpoint with narration and a live database demonstration, all stitched together using OBS (Open Broadcaster Software). One more step up a steep learning curve!
Instructors: All of the videos I publish can be embedded in Canvas. Let me know if you need the embedding code for any of them.
Business & Economics Librarian