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Venture Design and more: New content in Lynda.com for SFU researchers

Published January 2, 2017 by Mark Bodnar

Happy New Year, everyone!  

And what better way to ring in the new year than a post about a new video course in Lynda.com aimed at those who want to start new ventures? :-) 

Lynda.com logo

Design Thinking: Venture Design is an intermediate level video course intended to help you "Discover the key principles of venture design and discover the tremendous advantages it brings to entrepreneurial efforts, both within startups and major multinationals."

Here's the official overview: 

Venture design is a lean approach to human-centered design, optimized for the creation of new businesses—building them rapidly and efficiently from zero to launch. In this course, discover the many advantages that this design approach brings to entrepreneurial efforts, both within startups and major multinationals. Join Ethan Imboden, VP of creative at frog, a global design and strategy firm, as he lays out the key principles of venture design. See these principles in action with real-world case studies from frog's work with both early-stage companies and Fortune 500 leaders. By the end of this course, you'll have a simple framework for understanding where to focus innovation efforts, and how to structure these efforts for the highest likelihood of success.

Topics include:

  • Understanding the role of design in entrepreneurship
  • Succeeding with transient advantage
  • Aligning innovation to growth strategy
  • Exploring the principles of venture design
  • Granting and defending autonomy
  • Driving continuous engagement
  • Prioritizing progress over process
  • Designing the impact, not the product

And if you like that sort of thing, spend a bit of time browsing through Lynda.com's other "business skills" courses on topics such as...

  • Business Process Modeling Fundamentals: "...translate your business processes into easily understood pictures"
  • Design Thinking: Lead Change in Your Organization: "... teaches leaders how to help their teams adopt a design thinking mindset"
  • Business Analysis Fundamentals: "...gather requirements and identify solutions to provide better business outcomes on your change initiatives"

Featuring over 5400 video courses, the Lynda.com Online Training Library is an "online learning platform that helps anyone learn business, software, technology and creative skills to achieve personal and professional goals,"...the perfect tool to help you satisfy all those learning-related resolutions you made on Dec. 31st, and it's available through the SFU Library for all SFU researchers!

As always, let me know if you have any questions.

-- Mark
~~~~~~~~~~~~~~
Mark Bodnar
mbodnar@sfu.ca
Business & Economics Librarian

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