Sustainable Business: A few tips for our hard-working BUS 447 students...
Published by Mark BodnarA few brief thoughts about resources for those 4th-year marketing students who are working on a project involving the Sustainable Development Goals...
- The SFU Library's guide to Sustainable Business research resources - Great starting point for all your sustainability research needs!
- Sustainable Organization Library via the SFU Library - Contains many ebooks on sustainability topics, but also pulls together some free-on-the-web sustainability resources from NGOs, etc. - Sample ebook from the SOL: Changing the Food Game: Market Transformation Strategies for Sustainable Agriculture
- Online Berkshire Encyclopedia of Sustainability via the SFU Library - Good place to quickly get the big picture, especially of the sustainability situation on different continents. See our description of the BES in these earlier posts from 2013 and 2012.
- MIT Sloan Management Review's annual Sustainability Report, drafted in conjunction with the Boston Consulting Group and the UN Global Compact - Also see the MIT SMR's main Sustainability page. - Speaking of the Boston Consulting Group, check out their amazing BCG Perspectives page on Sustainability topics.
- The UNEP's Creative Gallery on Sustainability Communications - Great examples of real ads on sustainability topics.
- Finally, since the focus of your assignment is global, check out our International Market Research guide for far more tips on finding data, news, and reports covering the entire world of business (beyond just sustainability).
Good luck with your research! Let me know if you run into any troubles.
- Mark
___________
Mark Bodnar
Business Librarian
mbodnar@sfu.ca