PUB 372: The Publishing Process

This guide is a starting point for library research required for the PUB 372 assignments.

If you need help, please contact Matt Kingcroft, Librarian for Interactive Arts & Technology and Publishing at 778.782.7588 or matthew_kingcroft@sfu.ca or Ask a librarian.

Course description: "Students will follow the book-publishing process from the acquisition and editing of manuscripts through to production, promotion and distribution. Each topic proceeds from basic concepts and precepts to case studies of particular kinds of publishing companies (e.g., literary, regional and general trade) and particular types of books (e.g., children’s, genre, fiction and poetry). The publishing decision-to-publish process is simulated. Required readings focus on the history of book publishing, as well as on current developments."

Copyediting exercise

  • Canadian Oxford Dictionary [online] [print]
  • Chicago Manual of Style [online] [print]
  • Editing fact and fiction: A concise guide to book editing [print]

Assignment 1: Publishing decisions

  • Book publishing I [print]
  • The elements of typographic style [print]
  • Publishing for profit: successful bottom-line management for book publishers -- course textbook, see Chapter 7, Editorial Process [online] [print]
  • Authors and publishers: Agreements and legal aspects of publishing [print]
  • Publishing agreements: a book of precedents [print]
  • Clark's publishing agreements: a book of precedents[print]
  • The complete guide to book marketing [print]
  • How to market books: The essential guide to maximizing profit and exploiting all channels to market [print]

Assignment 2: Ebooks

  • Book consumer in 2012: key market metrics - and how 'e' is changing everything [print]
  • Global ebook monitor: 10 Country comparison -- sadly, Canada is not included [print]
  • Turning the Page: the Future of eBooks report on the eBooks and eReaders market in the United States, United Kingdom, the Netherlands, and Germany, from PriceWaterhouseCoopers

To find journal articles about aspects of the publishing industry, try one of the following online indexes:

Assignment 3: Starting a publishing house

Books

  • Publishing for profit: successful bottom-line management for book publishers [online] [print]
  • The Culture and Commerce of Publishing in the 21st Century [print]
  • Essentials of Accounting [print]
  • J.K. Lasser's how to read a financial statement [print]
  • A dictionary of accounting [online]
  • Kirsch’s Handbook of Publishing Law [print]
  • Selling Rights [online] [print]

Business plan books

Other useful information

Books

  • Self-publishing in Canada: A complete guide to designing, printing and selling your book [print]
  • Editor to author: The letters of Maxwell E. Perkins [print]
  • Managing the publishing process: The nature of management in the successful realization of the publishing proposition [print]
  • Blue ocean strategy: How to create uncontested market space and make the competition irrelevant [online and print]
  • Ultra libris: policy, technology, and the creative economy of book publishing in Canada [print]
  • The merchants of Venus: inside Harlequin and the empire of romance [print]

To find books about aspects of the publishing industry, browse search the Library Catalogue under Subjects terms:

  • Book Industries And Trade -- Canada
  • Publishers And Publishing -- Canada
  • Authors And Publishers
  • Authors -- Legal status, laws, etc.
  • Books -- Marketing

Journal articles

To find journal articles about aspects of the publishing industry, try one of the following online indexes:

Web pages

  • Publishing Perspectives -- "an online magazine that features international book publishing news and opinion. "
  • Mashable -- "the largest independent online news site dedicated to covering digital culture, social media and technology" 
  • TeleRead -- "an online publication offering daily news and opinion about e-books, e-reading, libraries, copyright"
  • The Shatzkin Files
  • Michael Geist's Blog -- Canadian copyright
  • Booknet Canada -- "develops technology, standards and education to serve the Canadian book industry"

Style guides