I'm very pleased to report that we've added several new industry almanacs to our Plunkett Research Online collection.
Plunkett industry almanacs are a useful supplement to our other industry reports, such as those in our IBISWorld database. They don't generally contain much analysis, but they provide the information you need to start analyzing potential markets yourself... trends, statistics, contacts, and competitors...
Entrepreneurs can be found in almost every SFU faculty and department, which is probably not a surprise given that we're Canada's top university for innovation! If you're among the many who are pivoting your way through the difficult process of starting a new enterprise (social or commercial), or if you've just invented a new product and aren't sure what to do next, I hope you know that the SFU Library is here to support you!
I appreciate the FT's news articles, but for me the value of our subscription is in the access to the deeper FT content: the analysis of major world issues and availability of multiple perspectives on complex topics. I'll cover some highlights of the many types of FT content below...
Sorry about mangling that Spider-man quote. My point is that sometimes the most powerful databases are, unavoidably, also the most complex. Sadly, that complexity can act as a barrier, causing researchers to avoid some amazing sources.
Take, for instance, our Vividata database... Vividata’s Study of the Canadian Consumer reaches 40,000+ Canadians each year, gathering detailed data on Canadians’ opinions, demographics, and activities, as well as their product, service, and media purchases...
I'm very pleased to report that we've added several new industry almanacs to our Plunkett Research Online collection.
Plunkett industry almanacs are a useful supplement to our other industry reports, such as those in our IBISWorld database. They don't generally contain much analysis, but they provide the information you need to start analyzing potential markets yourself... trends, statistics, contacts, and competitors...
If you read the news as much as I do, it can seem like we are doomed to lurch endlessly from crisis to disaster and back again. That's particularly evident in finance and economics where cycles are regularly punctuated with deep troughs.
Cycles may be an unavoidable feature of the financial system, but crises don't have to be... as long as we learn from the past. To that end, here's one of our newest ebooks here in the SFU Library: Elgar Encyclopedia of Financial Crises.
Hi all! My last post was intended to help a class that will be focusing on digital nomads for their research. This time I'm here to help the other half of the same class — students who are working on a marketing strategy project involving a Portuguese not-for-profit/NGO that operates a cafe, a catering business, and a restaurant.
As with my last post, this one is meant to highlight a few search tricks & strategies, as well as some key resources. There's no way I could cover all possible resources in a single post, even if I knew your specific research questions, so it's the search strategies and tips that are the most important in what follows, starting with a short discussion about how to think about your research goals...
Some of the students in one of Beedie's courses are focusing on digital nomads this term. I thought I'd have some fun and do a fast scan of a few of our many databases to see what I might dig up.
Even if this isn't your current research topic, the sources and perspectives I discuss here may get you thinking about different ways to approach your own research topic and about the wide range of library resources available to support you.