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A current awareness resource for students & faculty members in Business & Economics

Worldwide Casebook in Marketing Management... and on finding cases in general

Published August 23, 2016 by Mark Bodnar

I just noticed that an ebook I ordered last week is already here and available for your reading/teaching enjoyment: 

Worldwide Casebook in Marketing Management

From the publisher: 

Worldwide Casebook in Marketing Management comprises a large collection of case studies in marketing and business management. It covers a huge array of decision-making areas and many different industries ranging from computers, petrol retailing and electronic gaming to drinks, fashion, airlines and mobile communication...

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