SFU Library blog, BUEC Buzz, with colourful banner showing students

A current awareness resource for students & faculty members in Business & Economics


Business of Design: On finding design inspiration

Published by Megan Sorenson

Book cover: Fixing Fashion: Rethinking the way we make, market, and buy our clothes
When it comes to finding inspiration, designers (including product designers) and artists still turn to books and magazines. Whether it's a feature in a glossy magazine or an in-depth interview with a contemporary artist, such resources are easy to browse, sample, flip through, and explore in depth, and they can jumpstart your creativity.

Read on for shortcuts to inspiring books & ebooks such as... 

2019 edition now available: Encyclopedia of Major Marketing Strategies

Published by Mark Bodnar

I'm very pleased to announce that SFU researchers now have online access to the most recent edition of the Encyclopedia of Major Marketing Strategies, a great source for case studies of major marketing campaigns from 2014 to 2018.

A continuation of Encyclopedia of Major Marketing Campaigns (1999, 2007, 2013), this fourth volume in the series expands its international coverage through 100 essays covering brands such as Lush, Uber, Snapchat... 

<Read on for more details!>

Macat Library series: Brief analysis of major economic & business theories

Published by Mark Bodnar

Image of the cover of the Macat Library volume on Adam Smith's "The Wealth of Nations"
From Adam Smith's The Wealth of Nations to Karl Marx's Capital.. our library is full of classic writings in economics and business. 

Such publications are the bedrock of much that you are learning in your classes, so it's important that you understand them. Given your time constraints, why not start with a volume from The Macat Library series?

<Read on for some quick reads on deep topics!>

Economics books: From love & art to war & disasters

Published by Mark Bodnar

I've mentioned before that the giant umbrella of economics seems to cover almost every other subject, and I've discussed the fact that pretty much anything that involves means & ends, desires & decisions, or creation & consumption has an economics perspective.  

That broad definition is obvious from a quick scan of the titles listed below. These new books and ebooks -- all available for SFU researchers -- touch on the economics of everything from love, art & happiness all the way through to war, nuclear proliferation & natural disasters

<Read on for books on love, art, war, disasters, and more!>

Trending today... Cannabis business resources

Published by Mark Bodnar

There's an old saying that "twice is a coincidence, but three times is a trend."  In the last half hour I've spotted three new cannabis/marijuana business related resources in our collection, tipping us over into trend territory.

Image of a cannabis leaf with dollar signs interspersed between the leaves
Such a trend toward information on the business aspect of marijuana isn't really a surprise: with legalization just around the corner, businesses have been scrambling for months (if not years) to line up a good starting position.  The people who produce the reports, data, and ebooks needed to support new businesses have also been scrambling to fill this new niche.

If you are among those who are looking into this new market (academically or entrepreneurially), check out these new resources available through the SFU Library: 

<Click here for the resources!>

Women in the workplace on International Women's Day 2018

Published by Mark Bodnar

There's absolutely no arguing that much work is still required for equality, safety, and success of women in the workplace.

Issues such as glass ceilings, sex discrimination in employment, sexual harassment of women, and pay equity are all still far from resolved in most countries, Canada included.

However, in celebration of International Women's Day, I thought I'd highlight some of the positive stories and practical guidance about (and from) women entrepreneurs, leaders, and employees... 

<Read on for lots of great ebooks, books, and more!>

For the big picture online: Encyclopedia of Global Industries

Published by Mark Bodnar

Sometimes you need the big picture of an industry before you can dive in for deeper research: a brief history of the industry's development; a description of its structure; or a list of key countries and companies... just enough to guide the next steps in your analysis.

Cover of the Encyclopedia of Global Industries
For those purposes (and more!) SFU researchers should check out our new online access to the 6th edition (2017) of the Encyclopedia of Global Industries.  [...]

To get a sense of the value of the Encyclopedia of Global Industries check out these entries:

<Read on for more entries, links to related titles, and more!>