I thought I'd repost (with updates) a note I wrote last year because I understand that the assignment it was written to support is back this term.  As always, although the tips herein are intended for a specific class, I suspect there may be broader value to all SFU researchers who are doing primary market research.  -- MB 
~~~~~~~~~~~~~~~~~~~~~

I understand that a couple of our classes are going to be doing some primary consumer/market research this term in which they focus on taste tests.