A current awareness resource for students & faculty members in Business & Economics
We’ve recently purchased online access to 7 new industry almanacs by Plunkett Research, with more titles expected in the new few months. Each Plunkett ebook covers recent trends and statistics and provides descriptions of key companies in the industry. Geographic coverage of each title is global, but with a very strong US emphasis.
Some good news for a rainy, grey day:
You can now sit at home in your PJs (or in your office, I suppose, although the PJs may not be a good idea then) and arrange for books in our branches to be retrieved and put on hold for you. Then wait for a pause in the deluge a day or two later and zip up to grab your books. (We'll hold the book for up to 7 days.) Yes, we love you *that* much!
Details below...
Same-Branch Requesting Now at SFU Library
I happened to catch a very entertaining (and educational) overview of ambush marketing on CBC Radio's Under the Influence program this weekend, then came across a related news story that connected the topic to the Olympics: Sochi Olympics on lookout for ambush marketing
With both the Olympics and our newest database (Factiva) on my mind, it seemed a natural next step to check out what Factiva might have to offer if I was researching the Olympics...
a. Russian News
Wouldn't it be interesting to see how the Olympics is discussed within their host country? Are there complaints about costs? Does nationalism override objectivity? Do issues that are reported outside of the country get coverage internally?
OK, I couldn't resist. With Valentine's Day looming on the horizon, how could I not talk about research done on Office Romances? My interest was piqued by an alert I received about Vault's 2014 Office Romance Survey: Love Is In The Air. But, being a librarian, I couldn't resist digging a bit deeper into the topic. If you're interested in researching this hot topic, start by searching for... 1.